Piano Vein & Vascular Monthly Retainer

Product Description

Provide professional website management and digital marketing consultation services to manage the Piano Vein & Vascular website.

Areas of focus will include, but not be limited to:

• Monthly website maintenance includes the bi-monthly monitoring of Google Analytics, providing reporting and recommendations to optimize content, edit up to 2 banner ads per month; all with the objective to increase new patient customer acquisition from the website.
• Search Engine Optimization of website includes: Keyword research and body content implementation, Optimization of title, header, and meta tags, image optimization, SEO-optimized copywriting recommendations, and improved conversion design of website pages.
• Inbound Marketing Content Creation includes the writing and posting of one blog post per month unless Client determines otherwise.
• Google Pay-Per-Click (PPC) Advertising Services includes: PPC management – keyword strategy management and on-going modification, manual bid adjustments and monitoring and exclusive ad copy modification, monthly campaign evaluation and reporting.